Chat with us, powered by LiveChat A New Business for a New Environment | acewriters
+1(978)310-4246 credencewriters@gmail.com
  

Review the video case study “Geek Squad: A New Business for a New
Environment” on pp. 88-89 in your textbook. Keep this case study in
mind as you complete this assignment.
Write a 700- to 1,050-word paper using your company or one with which you are
familiar. Answer the following questions for your chosen organization.

In your
opinion, what are the specific key environmental forces that created an
opportunity for your company?
Have
there been changes in the purchasing patterns of your organization’s
target market in recent years?
Conduct
an environmental scan for your chosen company to identify key
trends. For each of the five environmental forces (social, economic,
technological, competitive, and regulatory), identify trends likely to
influence your company’s marketing efforts and product offering in the
future.
What
differentiation strategy should your company undertake to encourage their
target market to choose them over other competitors?
In your
analysis, what lessons might you learn from the Geek Squad case study?
What
recommendations can you offer up to Geek Squad?

Includeat least three references, at least one of which must come from the
University Library.
Format your paper consistent with APA guidelines

error: Content is protected !!